Reuters: Global Markets: WPP and Havas shares jump on ad deal announcement

Reuters: Global Markets Reuters.com is your source for breaking news, business, financial and investing news, including personal finance and stocks. Reuters is the leading global provider of news, financial information and technology solutions to the world's media, financial institutions, businesses and individuals. // via fulltextrssfeed.com

WPP and Havas shares jump on ad deal announcement Jul 29th 2013, 07:14 LONDON | Mon Jul 29, 2013 3:14am EDT LONDON (Reuters) - Shares in advertising groups WPP (WPP.L) and Havas (EURC.PA) jumped on Monday as analysts forecast that both companies could poach clients from rivals Omnicom (OMC.N) and Publicis (PUBP.PA) who plan to merge. Analysts said that WPP, currently the world's largest advertising group, and France's smaller firm Havas could attract clients from the two merging firms as they focus on integrating the deal. Some have also suggested the merger could raise conflicts of interests in the enlarged group. WPP opened up 4 percent while Havas was up 6 percent. Publicis is due to start trading later in the day.

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